Internships with meaning
Article was added on Wednesday, June 10, 2015
Do you know
of any businesses that could use a little extra labor for a few
months? I sure do. In fact, millions of people in today's workforce
got their start with an internship-a short stint working for a
semester or a summer at a job they would like to pursue as a
At Santee Electric Cooperative, we offer a variety of internships
that cover a wide range of areas, including accounting,
communications, engineering, member services and other areas. We do
this because internships provide many benefits -for the intern and
Internships give students the opportunity to check out possible
career options, and they give the employer an opportunity to check
out the intern to see if they would be a good fit for the business,
Interns should receive value from their employer, and vice versa.
For this reason, it is recommended that interns either receive
academic credit or payment for their work.
One area that may be particularly ripe for today's intern is social
media-meaning Facebook, Twitter, Instagram and many others. Every
business from Apple to your local florist, including Santee
Electric Cooperative, has a need for social media. Every business
wants to connect to their customers (or members in the case of
co-ops) and get them more engaged.
Through engagement, we can turn one-time customers into repeat
customers, and repeat customers can become promoters of our
business by telling their friends and family. In the world of
social media, you can have hundreds or even thousands of "friends."
And since young people have grown up with social media, they
understand what works and what doesn't, which can add great value
to your business.
According to recent research from Touchstone Energy Cooperatives,
more than 50 percent of 18-54 year-old electric co-op members are
active on social media. While the numbers for older people are
lower, they continue to increase every year.
Whatever your need may be at your business,
non-profit or cooperative, there is likely a young person with the
skills you are looking for. Give him/her a chance. It's likely your
business will benefit, and you may even sway a young person to
plant roots right here in our local community. This could be the
start of a long-term, mutually beneficial relationship.
Floyd L. Keels
President and Chief Executive
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